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Definition of undersell verb from the Oxford Advanced Learner's Dictionary

undersell

verb
 
/ˌʌndəˈsel/
 
/ˌʌndərˈsel/
Verb Forms
present simple I / you / we / they undersell
 
/ˌʌndəˈsel/
 
/ˌʌndərˈsel/
he / she / it undersells
 
/ˌʌndəˈselz/
 
/ˌʌndərˈselz/
past simple undersold
 
/ˌʌndəˈsəʊld/
 
/ˌʌndərˈsəʊld/
past participle undersold
 
/ˌʌndəˈsəʊld/
 
/ˌʌndərˈsəʊld/
-ing form underselling
 
/ˌʌndəˈselɪŋ/
 
/ˌʌndərˈselɪŋ/
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  1. undersell something to sell goods or services at a lower price than your competitors
    • Our goods are never undersold (= our prices are the lowest).
  2. undersell something to sell something at a price lower than its real value
  3. undersell somebody/something/yourself to make people think that somebody/something is/you are not as good or as interesting as they/you really are
    • Don't undersell yourself at the interview.
See undersell in the Oxford Advanced American Dictionary
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